Malaysia's Most Valuable Brands (MMVB) is a recognition and brand valuation exercise that is a major strategic initiative by the private sector and major media in support of the Government. It is the benchmarking of high performing Malaysian brands by The Association of Accredited Advertising Agencies (4As).
The process calculates the net present value of the earnings that the brand is expected to generate and secure in the future for its owner. With this, Giant has been ranked 11th in MMVB 2007 Gala Night with a brand worth of RM2.065 billion.
The 7th Asia Pacific International Entrepreneur Excellence Award 2008
This Award Presentation is organised in response to the government's support for industrial development and advancement, by encouraging industrial participation and networking in order to increase competitiveness and subsequently move towards an era of globalization.
The Entrepreneur Development Association Malaysia hopes to feature substantially strong and stable businesses in the market, and those with excellent performance in all areas or which have pioneered and made significant contributions towards society.
Giant Malaysia stood amongst the 10 Winners accorded the Excellence Service Quality Award, topping over 585 other nominations.
